Archive for May, 2009

Shining a Light

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Sometimes people will say a phrase, out of the blue, and I’ll think, “Oh, man, that says it ALL!”

Let me tell you a little story…

This past weekend my husband and I were going hiking in the woods and decided to search for our water bottle holders with straps. We hadn’t used them in over a year…but they had to be around the house somewhere.

Opening the hall closet (risky at the best of times), my husband realized it was too dark in the closet to find anything. So he hauls out a maximum-power flashlight that could send signals to the moon, and shines it in the closet in hopes of locating the hidden water bottle holders. After a few minutes of fruitless searching he calls out, “I don’t see them in here!”

I trudge over to the closet, grab the flashlight, and use it to point right to the water bottle holders.

My husband shrugs and says, “Too much light…but not enough vision.”

That says it all.

So many times we try to find a solution to something and the very act of analyzing it stops us from really SEEING things right in front of our noses. Ever had that happen to you?

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Category: Running a Strong & Efficient Business

How To Stop Spam (Especially If You’re Already a Victim)

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Spam.  Those annoying, time-consuming emails that clog your Inbox and ruin your day.  You wonder: How did it ever get so bad?  While it’s not possible to completely eliminate spam, there are quite a few things you CAN do about the problem to reduce your burden.

Spam is defined as an unsolicited email trying to get you to buy something.  In addition, it’s email that tries to get you to give up something: your credit card number, social security number, login ID, etc., by pretending to be a legitimate email.  Here are ten tips for stopping the current spam you’re getting, and avoiding getting on new spam lists.

1. Maintain two email addresses: a Personal Email Address (that you give to family, friends and business associates), and a Safe Email Address (one you use whenever you’re ordering something online, signing up for an email newsletter, or creating a profile on a website).  For instance, I use a Hotmail account for my Safe Email Address.  If a spammer were to get a hold of that address, fine.  All the spam will go into my Hotmail account, which I only look at once a week.  Hotmail has a great anti-spam filter built in, so it’s easy to see what’s spam and what’s not.  This practice leaves my personal email account relatively spam-free (maybe I get two spam emails a day to my personal account).  Some free email services include Hotmail, Yahoo and GMail (Google’s new email service).

2. Use your Safe Email Address to send emails to companies who might be harvesting email addresses from incoming emails. For example, say you want to write to a company to ask them about their products.  Some companies will harvest your email address from the email you send to them, and put you on their mailing list.  By using your Safe Email Address, you can avoid seeing messages from these companies come to your personal email address.

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Category: Running a Strong & Efficient Business

Small Biz Owner Affirmations

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Need some motivation and affirmations as a small biz owner?

I created this 2-minute movie to help recharge your spirit, your motivation, and your passion for your business.

(If I missed any important affirmations, just click on the “comments” link below and let me know!)

Small Business Affirmation Movie

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Category: Running a Strong & Efficient Business