People Will Judge You on the Quality of Your Marketing Materials

Posted by on May 19 2010

I got to be a student over the past few months! I signed up for a free ecourse on graphic design called Design 101.

Why would I take time to learn graphic design? After all, I’m no artist. 

Because people WILL judge you on the quality of your marketing materials. And they may chose to read or ignore your message depending on whether it catches their attention, and whether it looks professional or like the work of an amateur. Sorry, that’s just the way life is.

I don’t have to tell you that good graphic design can have a significant impact on your marketing materials. You already know it. So I signed up for a free “Design 101” ecourse that helps small biz owners learn the basics of graphic design, from Pamela Wilson of Big Brand System.

Sometimes you can’t afford to hire a graphic artist to do the work for you. Or you’d really like to learn the basics of graphic design yourself so that you can make sure your marketing materials look great and bring results (and are consistent with your brand, a major big deal, folks.)

Check out Pamela’s free Design 101 ecourse here.


7 comments for now

7 Responses to “People Will Judge You on the Quality of Your Marketing Materials”

  1. […] This post was mentioned on Twitter by Karyn Greenstreet and Marijo Puleo, PhD, Red Celeb. Red Celeb said: RT @kgreenstreet: People Will Judge You on the Quality of Your Marketing Materials […]

    19 May 2010 at 7:11 am

  2. Jim DonovanNo Gravatar

    I meet Pamela a while back and she’s great. Free design courses are hard to find. I just signed up. Thanks Pamela & Karyn

    19 May 2010 at 10:21 am

  3. Karyn GreenstreetNo Gravatar

    I think you’ll really like this e-course, Jim. It’s full of practical and useful ideas and tips, as well as examples so you can see what she’s trying to teach you.

    19 May 2010 at 10:24 am

  4. Dexter GumbsNo Gravatar

    Very interesting Karyn. I think the “eye” graphic is very “insightful”. …Dexter.

    20 May 2010 at 8:08 pm

  5. Pamela WilsonNo Gravatar

    Hello Jim! I hope you enjoy the mini course.

    Thanks for sharing it, Karyn!

    24 May 2010 at 8:23 am

  6. SandraNo Gravatar

    Very true, people judge you on everything!
    I had my freelance business cards printed at my local print shop (they used cheap paper) and everyone made fun of me, I printed the very same design online at and finally got a professional business card look and feel printed on really nice and thick cardstock (and it was half the price of what I paid my local printer…)
    Everything matters!

    21 Jul 2010 at 6:57 pm

  7. Karyn GreenstreetNo Gravatar

    I’ve also been successful with using and If you have to “do it yourself,” consider taking the Big Brand System class with Pamela Wilson — it’s created FOR small business owners who need to understand graphic design (at least the basics) so they can produce their own marketing materials.

    22 Jul 2010 at 10:30 am

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Category: Marketing