According to this post on MarketingVOX, nearly 21 percent of email is not being delivered. This can have huge impacts on your email marketing campaigns and ezine distribution. Even worse, it could mean that direct, individual emails to customers and prospects might not be getting through. Make sure you collect phone numbers so that if you don’t hear back from someone, you can call to see if they received your email.
Category: Running a Strong & Efficient Business
Tags: email marketing