It’s January, and that means you will be innundated with offers for workshops, classes, weekend intenstives, bootcamps, and teleclasses. How do you decide which one is best for you?
Here are six tips:
- Decide on your MOST important business goals first. Only choose classes that will help you achieve your business goals for this year. If you learn materials that you can’t implement immediately, you’ll forget most of what you learn by the time you really need the information.
- Decide how you like to learn — and how you learn best. Some people like to have intensive, immersion experiences; others like to learn a little at a time. Some people like to have time in class to practice what they’re learning; others like to take the exercises as homework and work on it at their own pace. Some people like small group classes; others thrive on large conferences. Some people like a lot of interactive discussion with the other students; others want to have a ton of information given to them and find classroom discussions to be an interruption.
- Decide what you need to learn and at what level. For instance, say you need to learn about internet marketing techniques. Do you want an overview class, or do you want to learn a specific internet marketing technique? If you want to learn a specific topic, do you already know something about the topic (and therefore are looking for an “advanced” class) or do you want to learn from the very beginning, where an introductory class would be right for you? If you choose a class that’s too easy, or too hard, you’ll find your learning diminished.
- Decide how much time you have to devote to the learning experience. Can you take two days away from your business to attend a weekend bootcamp, or do you only have one hour a week available to attend a teleclass series? Factor in travel time, for those training events that are not local to you.
- Decide on your financial budget. Most business classes should make you money, once you implement what you’re learning. But spending huge amounts of money on a training class when you can’t predict Return On Investment (ROI) can feel uncertain. Ask yourself, “How soon will this training repay me in increased revenue for what it cost to attend the training?”
- Choose the teacher with care. What is the teacher’s reputation, both as a topic expert and as a trainer? Have you ever sat through a class where the teacher droned on and on? No matter how exciting the topic, a boring, poorly prepared teacher will put you to sleep instead of offering a training experience that helps you to cement your learning in your mind and in your daily life. Be sure to ask your friends and colleagues about their experience with different teachers.
Lifelong learning is an extraordinary backbone to a successful business. Just be sure you choose the best class, and the best teacher, for you and your business. Then, sit back and enjoy the training experience!
Category: Running a Strong & Efficient Business