Self Employed Success

We always want to know which marketing techiques are the best, the easiest, and yield the greatest results for our time and money. Any shortcuts to marketing are viewed with awe and respect.

And yet what can you do when you try the “best” marketing techniques and they just aren’t working for you? Do you ditch them? Or is there a simple tweak you can do that will transform them?

I began to research why marketing fails about a year ago. So far I’ve come up with 35 different reasons why marketing fails, separated into nine categories. In this blog post series, I will review each of those 35 reasons and offer you a quick tip on how to tweak your marketing as related to the “failure point.” Hopefully these insights and tips will help you get your marketing back on track.

See the Why Marketing Fails Blog Series here. I’ll be adding to it each week or so.

Related posts:

1. Why Marketing Fails #7: Not Tracking Success and Failure
2. Why Marketing Fails #2: Knee Jerk Marketing
3. Why Marketing Fails #3: No Follow-Up