Website Planning Class

Creating Small Business Websites That Grab Attention

Course Overview

Your website can be a wonderful marketing and educational tool. But what makes a small business owner’s website great?

Learn the basics of what you should know to add polish and professionalism to your small business website, everything from the message you deliver to the psychology of the colors you use.

Whether you design your own site or hire someone to do it for you, this information-packed class is for you!

You Will Learn

In this 6-week teleclass, you will learn:

  • The real purpose of a small business website.
  • What makes a good web site design that’s both appealing and usable, while accomplishing your marketing goals at the same time.
  • What visitors really want to find when they visit your website
  • How to choose effective page layouts and colors for your site.
  • The keys to powerful website text that sells your products and services.
  • How to critique websites (including your own!) in order to apply this knowledge to your own website.
  • How to effectively market your website to get more traffic to it.
  • Which website statistics are important to track for the success of your business.
  • What to look for in a website designer.


In addition to the teleclass calls, you will also receive a student guide full of helpful information, plus a Website Planning Workbook where you can begin to design or re-design your own site.

What Students Say...

Roxanne Hunt

This is the best class I have ever taken for helping you get started with your website! It really taught me the basics and essentials and was easy to understand and implement...A MUST if you have a website or are thinking about one. Karyn is a wonderful teacher....very personable, energetic, helpful and extremely knowledgeable...I can't recommend this class enough!

—Roxanne Hunt
Intuitive Life Coach

Length of Workshop

This teleclass meets for one hour each week, for six weeks.


This workshop is offered via live video conference (Zoom) format with me.

Virtual video workshops are convenient and practical, where you can interact with me and the other participants. They are a great way to learn, because you can learn from the convenience of your home or office.

The live virtual workshop sessions will be recorded, so if you miss a session, you will be able to download the audio & video recording of the class and listen to it at your leisure. Class recordings are generally made available within 48 hours of the live class session date.

What Clients Say...

Anne Elizabeth Helle

Take this class if you want access to a wealth of resources, the answers to all of your website planning questions, and the expertise provided by a highly knowledgeable and experienced instructor! I attended all of the classes and listened to the audio recordings over and over --- there is so much valuable information! This was just the kick-start I needed to get moving a dynamic website. Thank you, Karyn!

—Anne Elizabeth Helle
Human Impact Group, Inc.

About The Instructor

Karyn Greenstreet

Hi, I'm Karyn Greenstreet, a small business consultant and self-employment expert. I have owned five businesses since 1981 and I love to share my knowledge and experience with you.

I have been designing and teaching classes for 25 years and have taught business and personal development topics to over 280,000 students worldwide. I look forward to seeing you in class!


Registration Fees (In US Dollars)

$249 for the six-week class

Class cancellation policy

Privacy policy

How To Register

This class is will be scheduled again in Autumn/Winter 2019. Sign up for our newsletter mailing list and receive announcements about upcoming class dates.

View our Calendar for current classes being offered.

What Students Say…

Nancy Wells

Great class! Thanks! I need a website that will be a valuable part of my marketing that:

  • Looks professional
  • Reaches the right market
  • Gets info about clients
  • Increases sales

After taking 'Creating Small Business Websites That Grab Attention' I know I can do it. I love having class recordings I can replay as needed and your resource list is invaluable!

—Nancy Wells
Heirloom & Couture

Passion For Business Logo

What Students Say...

Susan Smith

I found Karyn's website design course extremely helpful. I was in the process of re-designing my course and had actually settled on a homepage design. After the first session, I actually told my designer to hold everything until I finished the course, as we had already made some poor design choices! Since the course, I have re-thought my objectives and design choices and am much more confident that my website will truly work for me in the future.

—Susan Smith
Raising Canine, LLP

What Students Say...

Marie Guthrie, ACC

Creating Small Business Websites that Grab Attention asked and answered all the questions - including many I didn't know to ask! I now have the process and confidence to build a good looking website that serves my clients and grows my business.

—Marie Guthrie, ACC
Career & Life Tracks Coaching

What Students Say...

Jennifer Grainger, B.Msc.

The website design class gave me the knowledge I need to work more effectively with my web designer and also greatly improved my understanding of how to write effective text.

—Jennifer Grainger, B.Msc.
Founder, Spiritual Growth Community

What Students Say...

Helga Matzko

I have had the joy of taking several workshops with Karyn but none was as challenging and as rewarding as the 6 session course on Website planning. At the end I could actually say 'I think I've got it'. Thanks to Karyn I learned the importance of honing individual parts of the site to create a coherent whole that reflects my intentions for the clients I serve. Thank you, Karyn, you are a miracle worker.

—Helga Matzko
President, Gestalt Institute of Rhode Island