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viral marketing

Home > viral marketing
Is Word-of-Mouth Too Passive to Be Effective?

Is Word-of-Mouth Too Passive to Be Effective?

Karyn Greenstreet

If you've been anywhere around the Internet in the past five years or so, you would have heard about the internet equivalent to word-of-mouth advertising: viral marketing. Lots of people love the idea of word-of-mouth and viral marketing because it doesn't require a lot of work. Just ask people to talk about you, right? Wrong. Word-of-mouth …

Is Word-of-Mouth Too Passive to Be Effective?Read More

Filed Under: Marketing & Sales

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