Having an integrated and cohesive marketing plan allows each marketing technique to support the others, thereby creating a synergy of branding and growth for your business.
This is how you leverage your marketing and maximize your reach.
Discuss how to:
- Where to find a paying market for your products and services
- Craft marketing plans and campaigns, and automate as much as possible
- Think strategically about your marketing goals
- Select powerful marketing techniques to reach your audience
- Design a brand and image that reflects your core message
- Plan marketing materials that express and align with your brand
- Track marketing results to determine the strongest techniques
- Have meaningful sales conversations which convert prospects to paying clients
Because it’s so important to create an integrated marketing strategy that will bring in business, get advice and mentoring from people who are already successful marketing experts. I’ve been successfully operating and marketing businesses since 1984.
Does a marketing strategy have to be complicated? No. Some marketing plans can be done in three hours. Don’t let marketing fall by the wayside; plan and implement today and reap the benefits for years to come.
Ready to take your existing business to new levels?
If you’re ready to transform your business and jump-start it into an exciting and profitable future, then you’ll want to explore my Business Planning & Marketing Strategy Programs.
Internet Marketing Consulting
Many small business owners fail with their online marketing efforts because they fail to create a cohesive, integrated plan or they fail to properly implement the plans they have.
Integration allows each marketing technique to support the others, thereby creating a synergy of branding and growth for your business. In short, it’s more efficient.
Internet Marketing Consulting can include:
- Choose the right internet marketing techniques for your audience from the over 50 possible choices.
- Plan for a new website or a face-lift for an existing site.
- Determine why your website or internet marketing techniques are not driving traffic or bringing in business.
- Create a content marketing strategy focused on brand and message alignment to attract the perfect client.
- Design an effective email marketing campaign.
- Discuss the use of SEO and paid online advertising, and walk step-by-step through the set-up process.
- Determine where social media fits into your internet marketing mix.
Because it’s so important to create an integrated Internet marketing strategy that really will bring in business, get advice and mentoring from people who are already successful Internet Marketing experts. I’ve been successfully operating and marketing businesses via the Internet since 1994 — and I continue to study it every single day.
What Clients Say
We had a strategic plan in place but we were not effectively executing it. Karyn immediately focused us on our ideal target market and then gave us a solid game plan to begin to communicate client benefits instead of being ‘all about us.’
The result has been a first-class website that our clients and prospects connect with, and a marketing calendar that is sensible, affordable, and effective (including targeted direct mail and educational email broadcasts). Most importantly, we now have a method to consistently and persistently market to a more clear and profitable target market. I recommend Karyn’s no-nonsense, practical approach to help companies achieve the profitable, sustainable growth we all work so hard to achieve!
Bob EganChairman and CEO, Egan Sign
Ready to take action and build your business?
Let’s set up a 30-minute conversation to determine which of my business-building programs is right for you and your unique business situation. Click here to learn more about my programs and find the program that’s a perfect fit for you.