Small Business Consulting for the Self-Employed
Over 67% of the small business owners I speak with regularly, have told me they're feeling fatigued, burned out, and lacking in motivation. It's more prevalent over the past month or two than I've ever seen in all the time I've been a small business consultant. What's up and why is it happening now? I'm not a psychologist, but anyone can figure …
What to do about Business Owner Burnout and FatigueRead More
In nearly every business book I read and from the lips of nearly every business guru I listen to is the premise that you have to grow your business. Grow, grow, grow -- think big -- and you'll feel successful. More products, more services, more revenue -- and you'll be happy. Bigger is better, right? Here's a secret that I'm going to start …
Joyce was one of my "reinvent your business" clients who likes to take things to the edge, fall off the edge, and either soar or splat. We were discussing all the different aspects of her business model that she could reinvent: her target audience, her product/service offerings, her delivery model, her marketing model, etc. We kept focusing our …
Redesign: What Will Make Your Clients Really Angry?Read More
I'd love to be able to tell you that there are set of linear and finite phases that every small business owner goes through while you're rethinking and redesigning your business model... ...but if I told you that, it would be a lie. But there are some well known phases that you might go through, sometimes circling back to one you thought you …
Did you know your business runs in cycles? The key to a successful business is to begin the process of change, growth and/or innovation before the preceding cycle of success runs out. Over the years, I've had an influx of prospective clients come to me with these exact words: "I want to rethink my business." I thought: Cool! Me, too! For me, I …
If you've been in business for a while, you probably already have a marketing model that is working for you. Or, at least it used to work for you... There are seven different areas in your business where rethinking and reinvention are possible: Marketing is a great area for innovation and change! Have things changed in your business and …
