• Menu
  • Skip to right header navigation
  • Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Passion For Business Logo

Small Business Consulting for the Self-Employed

  • About Us
    • Meet Karyn Greenstreet
    • Meet Aly Greenstreet
  • Contact
  • Search
  • Home
  • Consulting
    • Small Business Development & Strategy Consulting
    • Marketing Strategy Consulting for Small Business
    • Small Business Consulting Programs and Fees
    • Compass Master Program
    • How to Select a Small Business Coach or Consultant
    • Industries We Serve
    • Small Business Coach vs Consultant?
    • Small Business Consulting Testimonials
    • FAQ
  • Coaching
    • How Coaching Works
    • Quiz: Are You Ready for Coaching?
    • Small Business Coach vs Consultant
    • Small Business Consulting Programs and Fees
    • Mentor Coaching For Coaches
      • Free Resources
        • Discover the Missing Link
        • Setting and Raising Your Fees
        • Speed Up Growth: Start a Mastermind Group
        • Are You Ready to Take the Leap and Grow Your Business?
  • Blog
  • One Action Now Book
  • Speaking
    • Meet Karyn Greenstreet
    • Clients
    • Locations
    • Speaking Testimonials
  • About Us
    • Meet Karyn Greenstreet
    • Meet Aly Greenstreet
  • Contact
  • Search
  • Home
  • Consulting
    • Small Business Development & Strategy Consulting
    • Marketing Strategy Consulting for Small Business
    • Small Business Consulting Programs and Fees
    • Compass Master Program
    • How to Select a Small Business Coach or Consultant
    • Industries We Serve
    • Small Business Coach vs. Consultant – What’s the Difference?
    • Small Business Consulting Testimonials
    • FAQ
  • Coaching
    • How Coaching Works
    • Quiz: Are You Ready for Coaching?
    • Small Business Coach vs Consultant
    • Small Business Consulting Programs and Fees
    • Mentor Coaching For Coaches
    • FAQ About Small Business Coaching and How it Works
    • Industries We Serve
  • Blog
  • Free Resources
    • Discover the Missing Link
    • Setting and Raising Your Fees
    • Speed Up Growth: Start a Mastermind Group
    • Are You Ready to Take the Leap? Business Self-Assessment
  • One Action Now Book
  • Speaking
    • Meet Karyn Greenstreet
    • Clients
    • Locations
    • Testimonials

Business Strategy & Planning

Home > Self-Employed Success Blog > Business Strategy & Planning > Page 2
Do customers prefer blogs or videos

Do Customers Prefer Blogs or Videos?

Karyn Greenstreet

I ran a marketing experiment a few weeks ago, sending out an email newsletter, offering my readers either a blog post or a video tutorial on the same topic (setting and raising your fees). I wanted to see which content format they preferred, text or video. The results were surprising! Blog post: 9 things to consider when raising your fees …

Do Customers Prefer Blogs or Videos?Read More

Filed Under: Business Strategy & Planning, Marketing & Sales

How To Raise Your Fees

How To Raise Your Fees

Karyn Greenstreet

There is a delicate balance between the fee you need/want to charge for your products and services and the fee that people are willing to pay. But with so many business costs rising, there comes a time when you must raise your rates in order to remain profitable. In addition, as your skill, knowledge and experiences grow, you are more valuable to …

How To Raise Your FeesRead More

Filed Under: Business Strategy & Planning, Marketing & Sales

copyright materials and small business assets

How to Copyright Your Materials

Karyn Greenstreet

Do you copyright your materials after you create them in your business? I'm not an intellectual property attorney. But I've had my small business work stolen enough times that I know how to protect myself. It's really important that you do copyright your work officially through your government channels. Yes, most governments say that the …

How to Copyright Your MaterialsRead More

Filed Under: Business Strategy & Planning, Running a Strong & Efficient Business

Strategic thinking for small business

Strategic Thinking in Uncertain Times

Karyn Greenstreet

These are indeed uncertain times. COVID has upended all our carefully laid plans and we’ve all had to pivot in the past year. For the most part, we really don't know what's going to happen over the next year, either. News of the vaccines give us hope, but there is still uncertainty about the outcome and timing. This “not knowingness” makes it …

Strategic Thinking in Uncertain TimesRead More

Filed Under: Business Strategy & Planning

Small business thinking

It’s Okay to Think Small

Karyn Greenstreet

In nearly every business book I read and from the lips of nearly every business guru I listen to is the premise that you have to grow your business. Grow, grow, grow -- think big -- and you'll feel successful. More products, more services, more revenue -- and you'll be happy. Bigger is better, right? Here's a secret that I'm going to start …

It’s Okay to Think SmallRead More

Filed Under: Business Strategy & Planning, Mindset Matters, Rethinking Your Business

Controlling the Time Monster / Can You Explain Your Target Audience in 15 Minutes?

Can You Explain Your Target Audience in 15 Minutes?

Karyn Greenstreet

I had a tough discussion with a client yesterday. She needs to hire a marketing manager, but would rather find a person who knows her narrowly niched target audience intimately and then teach them marketing skills. I suggested to her that she turn it around. It would be far easier to first find a marketing expert who had all the skills she needed …

Can You Explain Your Target Audience in 15 Minutes?Read More

Filed Under: Business Strategy & Planning, Marketing & Sales

  • « Go to Previous Page
  • Go to page 1
  • Go to page 2
  • Go to page 3
  • Go to page 4
  • Interim pages omitted …
  • Go to page 11
  • Go to Next Page »

Footer

Services

  • Small Business Consulting
  • Small Business Coaching
  • Compass Master Program
  • Mentor Coaching for Coaches

FAQ

  • What is Coaching?
  • Small Business Coach vs Consultant
  • Industries We Serve

Resources

  • Self Employed Success Blog
  • Free Ebook: Discover the Missing Link
  • Free video tutorial: Setting and Raising Your Fees
  • Free Tutorial: Start a Mastermind Group

Connect

+1 (610) 381-4332

Email Us

  • Facebook
  • Twitter
  • LinkedIn

Site Footer

Copyright © 2023, Karyn Greenstreet, All rights reserved. This entire website copyrighted: United States Copyright Registration Number PAU3-147-048.
Privacy and Cookie Policy