I'd love to be able to tell you that there are set of linear and finite phases that every small business owner goes through while you're rethinking and redesigning your business model... ...but if I told you that, it would be a lie. But there are some well known phases that you might go through, sometimes circling back to one you thought you …
Redesign Your Marketing Model
If you've been in business for a while, you probably already have a marketing model that is working for you. Or, at least it used to work for you... There are seven different areas in your business where rethinking and reinvention are possible: Marketing is a great area for innovation and change! Have things changed in your business and …
If You’re Feeling Like Your Business Needs Redesigning, You’ve Come to the Right Place
Does this sound familiar? You're feeling restless. You yearn for "something new" for your business, but you're not sure what that something is yet. You know you have untapped potential in your, and you're ready to tap it -- big time. You're thinking, "My business model isn't working for me anymore. What's next for me and my business?" …
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Stop Copying Everyone Else’s Business Model!
When I looked at my business transformations over the past five years, I quickly came to one daring insight: when I tried to copy other people's business model, I got mediocre results. When I stepped outside of my own comfort zone (as well as what my industry says businesses "should" look like) and created my own business model, business …
Improvement versus Innovation When Transforming Your Business
How can you tell if you should just go after improvements, or if you should go after true innovation when transforming your business? Susan M. Grotevant of the University of Minnesota says, "Old organizations, like old people can become set in their ways." We tiptoe around innovation because it means getting rid of sacred cows, those projects, …
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What Does Business Redesign Really Mean?
The phrase "business redesign" might have you quaking in your boots. After all, who wants to start all over again from scratch? Ah. I think I can help by offering up a different definition for you to ponder. Business redesign isn't about tossing it all away and starting from scratch (unless you really, really want to do that). Instead, I think …