Have you noticed lately that you are getting a lot of requests for link exchanges? At first you think, "Hey, great, someone noticed my website!" But look a little closer and you'll find that these are link exchange companies that are hired to find reciprocal links for their site. Most of these are sites you've never heard of. A link exchange may …
Is the Problem Traffic or Copywriting?
I recently worked with a client, Lydia, who has a beautiful website. The graphics, layout, and branding are perfect. So why wasn't Lydia getting more sales? The first thing we needed to do was some detective work. Why? Because we don't know if her problem is that she's not getting enough traffic to her website or if the problem is that …
Passion For Stealing
As many of you may remember, I had a lovely time a while ago with people stealing text from my website. Now, someone has upped the anty by stealing the layout and logo design of my website. How did I find out? A colleague noticed the similarities and let me know. I contacted the life coach who's logo and banner layout was extraordinarily similar …
How To Defend Yourself When Someone Plagiarizes Your Website Text
I hate when people steal text from my website and used it on their own website. Dirty rotten scoundrels! So what do you do? First, understand that most hosting companies and domain name registrars will take down a site that is fraudulent or that plagiarizes someone else's site, as long as you can show them proof. Even Google has a process to help …
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Someone Stole My Site: How To Defend Yourself When Someone Plagiarizes Your Website Text
I knew one day it would happen. Someone stole the text from my website and used it on their own website. Dirty rotten scoundrels! According to the US Copyright Office website (https://www.copyright.gov): “Copyright protection subsists from the time the work is created in fixed form. The copyright in the work of authorship immediately becomes …
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Self-Quiz: Is It Time to Re-design Your Website?
If your website is not giving you the results you want, or if your business has grown and changed over the past few years, many business owners start asking, Should I redesign my website now? Your website is the front door by which your customers enter. If it's amateurish, hard to read, difficult to navigate, or poorly designed, your customers …