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Self Employed Success Blog

Self-Employed Success Blog

Home > Self-Employed Success Blog
Why I Always Read Email First Thing Each Morning

Why I Always Read Email First Thing Each Morning

Karyn Greenstreet

Time-management pundits are always harping on how we waste time reading emails first thing in the morning. I think they're full of manure. First of all, a Marketo study found that 58% of people read email first thing in the morning, many reading email before they even eat breakfast. Is it just addiction -- or is there a good reason for it? As a …

Why I Always Read Email First Thing Each MorningRead More

Filed Under: Managing Projects, Tasks & Time, Running a Strong & Efficient Business

Do customers prefer blogs or videos

Do Customers Prefer Blogs or Videos?

Karyn Greenstreet

I ran a marketing experiment a few weeks ago, sending out an email newsletter, offering my readers either a blog post or a video tutorial on the same topic (setting and raising your fees). I wanted to see which content format they preferred, text or video. The results were surprising! Blog post: 9 things to consider when raising your fees …

Do Customers Prefer Blogs or Videos?Read More

Filed Under: Business Strategy & Planning, Marketing & Sales

How To Raise Your Fees

How To Raise Your Fees

Karyn Greenstreet

There is a delicate balance between the fee you need/want to charge for your products and services and the fee that people are willing to pay. But with so many business costs rising, there comes a time when you must raise your rates in order to remain profitable. In addition, as your skill, knowledge and experiences grow, you are more valuable to …

How To Raise Your FeesRead More

Filed Under: Business Strategy & Planning, Marketing & Sales

3 Headline Formulas For Non-Copywriters

3 Headline Formulas For Non-Copywriters

Karyn Greenstreet

This blog post is for the rest of us – people who are NOT professional copywriters but need good copy and good headlines for our websites, email newsletters, and social media ads. Let's focus on writing good headlines. Or, in the case of email newsletters, good subject lines. The purpose of a headline or subject line is to grab the reader's …

3 Headline Formulas For Non-CopywritersRead More

Filed Under: Internet & Social Media Marketing, Marketing & Sales

6 Copywriting Steps for Non-Copywriters

6 Copywriting Steps for Non-Copywriters

Karyn Greenstreet

It's "back to basics" time, so let's talk about copywriting your marketing materials! Here are the steps to any marketing copywriting, whether you are selling services or products. In a previous blog post, I gave you some formulas you can use to write good headlines for your sales pages and newsletters. (If you didn't see the post, you can read it …

6 Copywriting Steps for Non-CopywritersRead More

Filed Under: Internet & Social Media Marketing, Marketing & Sales

44 Tips for Dealing with Overwhelm

44 Tips for Dealing with Overwhelm: The Ultimate Guide for Entrepreneurs Who Do Too Much

Karyn Greenstreet

As a small business owner, there are often too many ideas, too many tasks and projects, and not enough time or resources. Entrepreneurs are a creative bunch of people and we're always thinking of new ideas! But are you dealing with the overwhelm, or letting it slow you down? I don't know anyone who isn't time-constrained. We all have busy lives, …

44 Tips for Dealing with Overwhelm: The Ultimate Guide for Entrepreneurs Who Do Too MuchRead More

Filed Under: Managing Projects, Tasks & Time, Running a Strong & Efficient Business

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